The tourism industry is
regarded as an smokeless industry, holds an important position in the global
economy and Vietnam is not an exception. As a new destination with
natural resources and many foreign investment hotels and resorts, Vietnam
tourism industry has developed rapidly in the past decade and has the potential
to develop further in the coming time.
1. Tourism – impressive numbers
In 2015, Vietnam tourism
industry has made remarkable achievements in terms of revenue,
number of passengers and the improvement of infrastructure systems.
Particularly, the country has received more than 7.94 million international
passengers and served 57 million domestic tourists; the whole industry reached
402.66 trillion VND revenue, and has 18,800 accommodation places with 355,000
chambers.
According to the General Statistics Office,
total industry revenue reached 402.66 trillion, contributing 9.6% to GDP and
increased 5.75% compared to 2014. In particular, revenue from accommodation
F&B services reached 372.24 thousand billion VND and revenues from travel
services reached 30.41 trillion VND.
Vietnam tourism industry has consistently
recorded growth of tourists, both domestic and international from 2010 to 2015.
According to the General Department of Tourism, Private 2015, the country has
received more than 7.94 million international visitors and serve 57 million
domestic tourists, increased 48.1% and 0.9% respectively compared to 2014.
In terms of foreign tourists, the number of
tourists coming from Northeast Asia region accounted for the highest proportion
of international visitors to Vietnam. There are 1,781 thousand Chinese tourists
travelling to Vietnam, accounting for 22.4% of international passengers to Vietnam
in 2015; followed by South Korea (1,113 thousand passengers, representing
14.0%) and Japan (671 thousand passengers, accounting for 8.5%).
Vietnam Tourism 2015 also achieved positive
outcome in the development of luxury infrastructure systems. According to the
General Department of Tourism, in the end of 2015, there were 18,800
accommodation places with 355,000 chamber; of which the number of hotel 3-5
star hotels reached 747, increased 16.7% compared to 640 3-5 star hotels of
2014. In particular, there are 441 of 3-star hotel with 30.734 suites, 215 of
4-star hotel with 27.379 91 suites of 24.212 suites of 5 star hotel with
suites.
HCMC – economic center and Hanoi – the capital
are destinations which were highly selected by the tourists, especially for international
tourists. By the end of 2015, HCMC has received 4.7 million international
passengers, 19.3 million domestic visitors while Hanoi has served 3.4 million
international tourists and 16.4 million domestic tourists.
2.Opportunities
The participation in TPP and AEC has brought
Vietnam huge opportunities. Firstly, lessening legal conditions of investment
and freedom of labor movement between the 12 countries help to increase demand
for travel as investment opportunities, jobs combined with tourism; as well as
density, size and type of international tourists such as combination of
business travel – meetings (MICE)
Secondly, all the trade agreements has created
favorable conditions for tourism industry to develop. The international
visitors have the privileges to make procedures faster with affordable price by
temporary commitments of business visitors
under TPP agreement
Finally, 5/12 of TPP countries are on the top
of ecologically diverse countries list which lead to the need of tightening the
requirements on hygiene and environmental factors… Therefore, all of these
factors and infrastructure will be improved as the implementation of
commitments in the TPP. This promotes sustainability for tourism industry.
3.Challenges
According to the many agencies the tourism
industry has been facing many challenges.
As outdated infrastructure, lack of integrity
leads to the fact that the accessibility of tourist destinations is limited,
particularly mountainous areas. Lack of uniqueness, innovation in tourism
products is also an issue that has not been able to be handled in Vietnam
In addition, there has been missing human
resources to serve in the industry. Tourism activity still strongly depends on
season, the quality of service during peak period is not guaranteed.
Besides, the budget for tourism promotion is
still limited, particularly compare with other countries in the region; funding
comes from mainly state budget. The promotional activities has not built
professionally, promoting only image is not enough to attract tourists.
Promotion only should focus on building brand and unique products. The budget
for scientific research and application of science and technology in tourism
industry is still limited.
ANT Consulting is here to assist you from the
outset; providing corporate intelligence, risk advisory,
management consulting services that assist market entrance, and ensure
efficient business start-up operation. Our services are as following:
We strive to save your cost by guiding you
towards economical solutions that comply with local legislation and procedures.
We support you through early logistic solutions and carry you through as
your business grows.
We aim to bridge the gap between international best practices and local
cultures and assist foreign companies and organizations entering Vietnam market
to overcome commercial and regulatory issues.
We could be reached at email: ant@antconsult.vn or tel: +848
3520 2779 . To learn more about us, please visit www.antconsult.vn
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